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Cookie Policy

Most websites that you visit today will use cookies in one way or another in order to improve your user experience. Although the use of cookies is generally harmless, some people may find it intrusive and may wish to block some or all cookies, or delete cookies that have already been set. In order to give you a fuller picture about cookies and to allow you to make informed choices, this Policy describes what cookies are, how we use them on our websites, and what you need to do if you would like to adjust your cookie settings. Please note that, by using this website, you agree to our use of cookies as described in this Policy.

1. What is a cookie?

Cookies are text-only strings of information that are downloaded to your personal desktop, laptop computer or mobile device (each a ¨Device〃) when you visit a website. Your web browser then sends these cookies back to the originating website on each subsequent visit, or to another website that recognises those cookies. You can find more information about cookies at www.allaboutcookies.org.

Cookies are very helpful and can be used for many different purposes. These include allowing you to navigate between pages efficiently, remembering your preferences, and making the interaction between you and the website quicker and easier. Sometimes cookies are used to help ensure that the adverts you see online are relevant to you and your interests.

Setting and storing cookies

Cookies may be set either by the website you are visiting (¨first party cookies〃) or by third party websites who run content on the website you are looking at (¨third party cookies〃).

They may be stored either for the duration of your visit to the website or for repeat visits. We will use the following terms to describe the storing of cookies:

Session cookie: A cookie that allows us to link your actions during a browser session. A browser session starts when you open the browser window and finishes when you close it. Session cookies are created temporarily and are deleted once the browser window is closed.

Persistent cookie: A cookie that remains on your Device for the period of time specified in the cookie and activated each time you visit the website that created that particular cookie. Different types of cookies

There are four main types of cookie:

Strictly necessary cookies: These cookies are essential in order to enable you to move around and use the features of a website, or to provide a service requested by you. For example, remembering items you have placed in an online shopping basket. We do not need to obtain your consent in order to use these cookies.

Functionality cookies: These cookies allow the website to remember choices you make (such as your user name, language or the region you are in) and provide enhanced, more personal features. For instance, a website may be able to provide you with local weather reports or traffic news by using a cookie to store information about the region in which you are currently located, remember changes you have made to text size, fonts and other parts of web pages that you can customize, and provide services you have asked for such as watching a video or commenting on a blog. The information these cookies collect may be anonymous and they cannot track your browsing activity on other websites.

Performance cookies:These cookies collect information about how you use a website, for instance which pages you go to most often, and if you get error messages from them. These cookies don’t collect information that identifies you. All of the information collected by these cookies is aggregated and therefore anonymous. It is only used to improve how the website works.

Targeting cookies or advertising cookies : These cookies are used to deliver adverts that are more relevant to you and your interests. They are also used to limit the number of times you see an advertisement as well as help measure the effectiveness of the advertising campaign. They are usually placed by advertising networks with the website operator’s permission. They remember that you have visited a website and this information is shared with other organizations such as advertisers. Quite often targeting or advertising cookies will be linked to site functionality provided by the other organization. For more information about online behavioral advertising cookies and online privacy, please see the guide produced by the internet advertising industry available at www.youronlinechoices.com.

2. How we use cookies

Generally speaking, our websites do not use many cookies. This is because our websites do not compose of many third party ad’s and we use our system to store user preferences. It is your device which remembers and securely stores all your details, so cookies don’t have to do that job. Instead, our websites are used to make our software available for access and to provide information about esports and other e-sports activities, our various online and offline trading tournaments, and our promotions. Except as described in this Cookie Policy, we never share cookie information with third parties.

We use the following cookies on our websites:

Strictly necessary cookies

We use first party strictly necessary cookies in order to track referrals to our websites. These cookies are persistent, and usually have a lifespan of two years. We combine your registration information with these cookies so that we know which affiliate you signed up with.

Functionality cookies

We use the following third party functionality cookie:

Performance cookies

We sometimes use the following third party performance cookies on our websites, for our own internal purposes, so that we can provide you with a better user experience:

Google Analytics: Google Analytics is a web analytics service provided by Google, Inc. (http://www.google.com/analytics/). Google Analytics sets cookies in order to evaluate our online services and our mobile apps and provide us with reports about how they are used. We also use Google Analytics to run content experiments so that we can test and improve our websites. Google Analytics uses both session and persistent cookies. The persistent cookies usually have lifespans of between six months and two years.

3. How to manage your cookie settings

Information about cookies is usually found in the ¨Help〃 section of the web browser. Below are some links to the ¨Help〃 sections of some commonly used web browsers: Internet Explorer - http://support.microsoft.com/kb/196955

Windows Phone -


Google Chrome - http://support.google.com/chrome/bin/answer.py?hl=en&answer=95647

Google Android - http://support.google.com/android/?hl=en

Mozilla FireFox - http://support.mozilla.org/en-US/kb/cookies-information-websites-store-on-your-computer?redirectlocale=en-US&redirectslug=Cookies

Opera - http://www.opera.com/browser/tutorials/security/privacy/

Safari - http://www.apple.com/support/safari/

Turning off third party cookies

Turning off third party functionality cookies

ou can opt out of having your anonymous browsing activity recorded by the third party performance cookies described in ˉHow we use cookiesˇ above by visiting the relevant companiesˇ websites at the following links:

Google Analytics - https://tools.google.com/dlpage/gaoptout

Please bear in mind that, if you disable the above performance cookies, we will not be able to learn what people like or dislike about our sites. This makes it harder for us to improve our sites and make the experience better for you.

Turning off third party targeting/advertising cookies

4. Updates to this policy

We have made every effort to ensure that this is a complete list of all the cookies currently in use by us, and aim to keep this Cookie Policy updated. You are expected to check this page from time to time to take notice of any changes we make. Notwithstanding the foregoing there may be occasions when the list is incomplete or out-of-date. If you require confirmation of the cookies currently in use by us on any particular date, please contact EsportsMatrix Support .